For Comfort's partnership with Latitude Festival 2025, I created a series of motion videos that were displayed across the main stage screens and within the "Comfort Zone", a dedicated branded space at the festival designed as a multi-sensory retreat for festival-goers to recharge and reset.

The creative was typography-led, using Comfort's brand elements, shapes, and a bold vibrant colour palette to build an energetic visual world that felt right at home in a festival environment. The animations needed to work hard in busy spaces, communicating fun, warmth and playfulness instantly.

Alongside the stage and experiential content, I produced paid social giveaway videos to drive awareness and entries around the partnership.